You spent month after month and countless hours researching the most effective perks and programs to add to your company’s benefits package. After making a solid case for how they would benefit employees, you finally gained approval from company leadership to add them to your benefits offerings.
Meet Matthew. He recently added a very promising recent college graduate, Taylor, to his marketing team. Even though she is young and new to the workforce, Matthew is extremely impressed with how quickly Taylor catches on and is moving in her own direction.
Every company has their own vision of acceptable communication between employees and leaders. However, many forward-thinking leaders understand it’s the tough questions and concerns from employees, as well as the company’s response to this feedback, that drives individual and company-wide success.
Corporate vision, mission, and values form the cornerstone of every organization and its culture. An authentic company culture simply cannot exist without them. Culture is much more than free snacks, drycleaning, and office perks — it’s a mutual commitment by every member of the organization to operate with a common mission and by a set of core values.
It's a common problem that befalls many HR and Internal Communications teams:
Communication initiatives are falling flat and are not contributing to a more engaged workforce.
Taking our cue from marketing communication best practices, (because we should think of our employees as consumers), here are six areas where internal communication programs typically need improvement and actionable strategies for reversing the trend of disengagement.
Your hourly and frontline employees are the backbone of your organization. They are the stewards and voice of your brand who create the products you sell, sell the products you create, and nurture the relationships that inspire customer loyalty and satisfaction.
Achieving balance is always an admirable goal, and never more so than in the workplace where communication between company leaders, HR staff, managers, and their employees has a profound effect on the employee experience.
Push, pull, and interactive communications are an integral part of any modern, digital communication strategy and should be managed strategically with a focus on balance in the workplace.
2016 has come and gone, and we find the world of work looking much as it did one year ago: millennials in the workplace are growing in greater numbers and seniority; employee engagement and retention are the highest priorities; the war for talent is still raging as skill requirements are not being met by today’s workforce. In fact, 48% of employers are unable to fill their job vacancies, a serious problem that’s arising from a growing skills gap and inefficient recruiting processes. And once great talent is discovered, it can be a struggle to convince them to stay. It’s a vicious, competitive cycle that’s preventing many businesses from reaching their full potential.
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As consumers, we are increasingly drawn to apps and services that offer individualized experiences—technology that knows or learns something about us, tailoring service to our unique situation or preferences.