Posted by EmployeeChannel on 11.16.2017
“The single biggest problem in communication is the illusion that it has taken place.”—George Bernard Shaw
The problem that Shaw so cogently points out is the very challenge we face today in internal or employee communications.
A host of communicators, including HR and internal communications professionals as well as line managers, are messaging employees frequently on a host of topics ranging from the organization’s vision and mission to benefit programs to project updates. However, effective communication is not happening consistently.
And, poor communication is exacting a high price in organizations of all sizes.
On the other hand, there is a compelling relationship between effective communication and a strong financial performance.
The negative impact of poor internal communications demands that we strip away the illusion that communication has taken place and that we know that the right message is reaching the right employee at the right time.